StayCool- I know you are right too. I have NEVER loved myself. I grew up around toxic family and then married my toxic wife. Very rarely did I hear anything good about myself. But, I found this book on self-esteem and in the first couple chapters I had to do this exercise called an "accurate self-assessment". It tought me how to reword my thoughts about myself. Then you have to read it twice a day for 21 days (I think it was 21) to train your brain to think differently. Ever since my whole view has changed of myself and life in general.
As far as your question about diet. Here is my take. Good for you on dropping WW. I don't like those diet plans because you will never be able to do it your whole life. Too many people use them to lose the weight and then they put it back on when they stop because they didn't learn the tools to eat healthy without the guide to follow. I'm guessing that is not your goal.
If you like to read I HIGHLY recommend a book called Ultrametabolism, by Dr. Mark Hyman. You will learn how food impacts your blood sugar and eating habits. For the quick answer, I say find out what your daily calorie intake needs to be to reach your goals. I use an APP called "Lose It". Assuming you have a smart phone, I would try it. You can put all your goals in and it will tell you what your calories should be. Then you enter your food as you consume it. Its not as time consuming as you think because you can just scan the bar codes of the stuff you eat and you just put how much you eat in.
If you eat lean protiens (chicken and turkey), fresh fruits and veggies, have brown rice instead of white rice, stay away from high fructose corn syrup and hydrogenated oils, and limit your sugar you will see the pounds melt away.
The Lose It app will breakdown your ratios of fat/carbs/protien as well as tell you how much sugar and salt you are consuming. All helpful info.
Protiens and foods high in fiber (fresh fruits and veggies) keep you full longer so you have less cravings.
This type of "diet" is what has me down 25 lbs in 5 1/2 months. And now that I am used to it, it is easy and I have no desire to eat junk anymore. I'll have an occassional cookie or chip but when you see that three cookies are 200 calories compared to a huge bowl of strawberries is 100-150 you can see why it is so easy to put on weight with bad habits.
Hope that helps. Happy to help more if you aren't bored yet.