The issue with Direct is the immediate unrealized depreciation. The moment that contract closes it becomes re-rated at the fair market value of Resale. The longer your holding period, the less relevant this is. In the meantime, buying Direct carries a much higher financial risk in the event you need an “out,” or selling your timeshare.
Personally, I think Disney is entering a secular decline, and it’s reflected in the product. Super hero movies and Star Wars have been exhausted. The social media “influencing” bubble will burst. I think society as a whole is going to go back to basics in the coming years. Excessive debt loads will need to be worked off. Every day I look at financial news and see another major corporation laying off 7-12% of their workforce.
Which brings me back to DVC Resale. DVC is the epitome of unnecessary luxury discretionary spending. We haven’t even had the unemployment rate rise, yet DVC prices are in a free fall. As of February 2, 2023, there are over 2,700 resale contract listings for DVC; normally you’d see 600-800. The DVC Show had a video several months back where it was a great time to buy as listings were up and it was going to turn around. Today, there’s even MORE inventory and prices continue to tumble. BLT is going for $144pp. GCV has dropped $80 from peak. And prices will fall much further.
The promise of DVC was the security of ROFR. The issue is Disney can only ROFR if there’s a buyer. What we have is a glut of sellers and no buyers. List prices are falling as contracts are sitting for months until they find a bid. But ROFR is only a good backstop if there’s a balanced supply/demand. I don’t think people fathomed a situation where sellers are selling and buyers ain’t buying. So ROFR cannot stop a freefall when transactions aren’t occurring but sales inventory is piling up.
I also think Disney is seeing what many other major companies are seeing. The honey pot of cheap money is gone. Debt is expensive. Facebook is in a hiring freeze and has slashed tens of billions in Metaverse spending. Disney has multiple active DVC resorts selling, with more in the pipeline. Their Direct inventory is bursting at the seams—the last thing they’re going to want to do is be aggressive with ROFR and ADDING to their inventory. I think they’ll be far more judicious. Instead of buying any and all contracts of Resort XYZ at $150, they’ll let the market ebb and flow. They’ll pounce and ROFR at $160 and let $145 walk. It'll be more psychological to keep the secondary market supported vs. reality. When ROFR hits $160, brokers can scare buyers away from lowballing. “Uh oh, Disney just bought 5 back at $160, I wouldn’t recommend a $155 offer!” But the reality is it’s a bluff. Disney is cutting back on spending just as every other company is. ROFR is going to be a lot more of a mind game in a weak economy than it is going to be that safety net people long thought of. I have no doubt we’re to see Resale prices at levels once unthinkable. Just as BLT going for $200 was crazy, yet happened, and GCV went for $300, we’re going to see BLT fall below $100 and GCV below $200.
So why Direct over Resale? In this environment, I wouldn’t buy any for a while. Disney will discount Direct sharply in the next 12-24 months. Resale will be an absolute bargain. Not only is the active resale inventory at 4-5x normal levels, but every contract held is potential inventory. I remember just a few months ago people scoffed at a housing crash because there’s no inventory. Guys, walk around your neighborhood. Every house is inventory—they just don’t have a sign in the yard yet. And look—housing inventory showed up out of nowhere overnight. Plenty of homes available, no buyer frenzies, and prices are plunging. So if you think 2,700 resale contact listings is the peak, just wait until later this year.
If Direct is $200 and Resale is $120, if you have to sell at $100, it’s a lot further fall from $200 vs $120. From a financial risk standpoint, Resale is superior. People are talking about 40-50 years out, and I get it, but if you’re in the position of “I can’t afford 300 points, but if I can buy 150 now and add 150 in a few years…” then I would say absolutely not to Direct. You’re already financially stretched—and you’re looking at 20 years out—I think many people will be considered what their employment picture looks like for either them or
Someone they know in the next 20 weeks…because this is going to be a very strained economy for a very good while.