A few times a year, I drive about 40 minutes to go to Wegman's. Happily, there is a new one opening only 25 minutes from me in another month! Yay! Until they build the closer one (10 mins from me) in a few more years, I will be visiting that one, but most likely still only once a month or less.
Although I love Wegman's best, we have 2 Giants, Safeway, Whole Foods, Food Lion, and Trader Joe's within 10 minutes of me, so it's hard to justify the hassle right now.