I've sent a number of baskets for gifts, and bought some for ourselves -- buy them on-sale, and then freeze them. It's a great, different, gift.
The muffins are MUCH larger than regular ones, and very impressive -- everyone I've bought them for likes them. Overall, though, IMO, they're a bit dryer than regular muffins. I'm a die-hard Thomas' fan, and Wolferman's didn't seem to have the "nooks and crannies" that I like in my English muffins.
My mom's gotten the coffee cakes and sweet rolls, and really likes them.