Im pretty sure I read somewhere the only constant in life is change.
Disney has an absolute duty to it shareholder to make as large of return on investment it can. If people are willing to pay more to cut the line, Disney has a duty to capture that extra revenue stream.
The only voice you or any none share holder has in this matter is where you spend your money. Don’t like it don’t go… If ticket sales drop Disney will be force to reevaluate. Something tells me, Disney has teams of marketing people with MBA after their names that have done countless CBAs to figure out that what the market will support.
Yes, I understand how a for-profit corporation works. My point was not that Disney owes us a free FP system. Rather, my point was that they cultivated this “free FP included with the price of your ticket!” mindset for 20 years, so the backlash is hardly a surprise.
And I agree that Disney has had tons of people examining and studying the feasibility of Genie before they made a commitment. That said:
1.) I know a lot of MBAs; some of them are not
that smart; and that degree doesn’t make them any less prone to error, confirmation bias and overconfidence than anybody else;
2.) Even the best marketing minds can only do so much if they are getting poor directives from upper management; and
3.) I think we all have seen, either first-hand or in the news, a lot of big companies, similarly employing a lot of “smart” people with a lot of letters after their name, that still screwed things up royally.
In short, Disney’s not infallible. I’m not saying they haven’t crossed “t”s and dotted “i”s with
Genie+/LL, but they still could be mis-calibrating our appetite for it.
And of course, if they are wrong, they’ll never admit that. They’ll just create new “magical offers” of some sort (e.g., free LL passes for Deluxe resort guests) that makes it look like they’re doing us a munificent favor vs. outright cutting prices on anything.