Industry experts are clear: There are simply too many airlines. Who pays for that imbalance? So far, we all have, as our taxes have been used to prop-up failing airlines, and in some cases we taxpayers have even assumed their pension liabilities. It is not in the taxpayer's best interest to have so many airlines, to have such a competitive environment, to have such a low-margin industry. And I'm a taxpayer much more than I'm an airline passenger!
And yet we see people over and over not willing to pay more than $39 or $59 for an airline ticket, which just amazes me. I see posters asking if $59 is a good fare - that's just a little more than it costs them to fill their gastank!
Airfare has not increased in the last 10 years (there may be increases periodically but when the average cost is calculated, some airlines have decreased fares on some routes, and overall fares are down)
Sure, we all want to save money, but it's also unreasonable to expect to get something for well below the actual cost, and then have the best of service. Schedules change because airlines need to maximize revenues, simple as that.
I for one will pay more for the overall experience and value of a United ticket, when I could fly cheaper on other carriers.