I'm reading all the comments here, and this place seriously seems like it could fail before it even opens. Yet, it is in WDW and has a great location, so she could scrape out a profit here and keep the shop running.
I have some thoughts, however,
Yes, when it first opens, the place will be a mob scene. Every influencer will have their danged iPhones and GoPro's filming every nook and cranny of the place. We'll get "reviews" of "every item on the menu." And the tourists, myself included, will initially be interested/intrigued/curious about the place, so we'll give it a shot.
But here are some of the problems:
1. The Boardwalk does NOT allow for tourist/guest/local parking without a reservation at the hotel or a specific restaurant. This has caused a reduction in foot traffic on the Boardwalk and wouldn't be good for business.
2. The Boardwalk is predominantly DVC villas - meaning lots of returning guests who have intimate knowledge of the bargains around WDW; they also have their own kitchens to cover meals as needed. Anyone on a budget ain't heading to the CBS.
3. The options around the Boardwalk abound. The Boardwalk "Deli" (aka Bakery) is literally feet away, Epcot is a short walk away. Never mind the 5 other resorts within a short walk...
4. The post-covid travel boom is over. People who hadn't traveled in a long time have now done so, and many have gone over budget. The numbers at WDW are (statistically however) down. This can't bode well for the long-term bottom line here.
5. The prices at CBS are borderline ridiculous. This fact alone will turn people off. The food better be insanely high quality or the internet has a habit of ruining reputations in a rather quick manner.
6. CBS is taking the space of a former HUGE SPORTS BAR. Folks are used to the more casual atmosphere of ESPN. Now we have a more "formal" cake shop? For 1 mimosa, someone used to get a pitcher of beer.
It may seem like I'm really down on the place. Maybe a little. In truth I want it to be good. I want it to be really good. I spend a lot of my vacation time at the Boardwalk.
But the reality is that they're forcing a high priced "niche" shop into a well-established area. The Boardwalk only really gets busy at night around dinner time to just prior to park closing. And it's mostly families. I'm not sure the CBS is really in the right place and the right market.