- Joined
- Jan 3, 2001
- Messages
- 9,471
From the Orlando Sentinel:
Analyst cuts earnings projections for Disney, estimates attendance decline
Jason Garcia, Sentinel Staff Writer
3:06 PM EST, January 14, 2009
Morgan Stanley today lowered its projected earnings for The Walt Disney Co., in part because of concerns that the company's resorts could suffer worse than previously thought amid the global recession.
In a research note to investors, Morgan Stanley analyst Benjamin Swinburne cuts his projected earnings at Disney from $2.05 per share to $1.92 per share. Swinburne cites slowing DVD sales and declining advertising growth at profit-powerhouse ESPN, which Swinburne notes already commands premium ad rates and has heavy exposure to the beleaguered auto industry.
But Swinburne also warns that he expects further downward pressure in Disney's Parks and Resorts division, particularly at Walt Disney World and Disneyland. Morgan Stanley was already projecting a 7 percent combined attendance decline at Disney's two domestic resorts, but now fears that revenues from the resort's hotels will slump even further given Disney's recent "buy four nights, get three free" promotion.
The "swing factor" for Disney's Parks and Resorts division, Swinburne writes, is Disney Vacation Club, the company's Celebration-based time-share arm, which has been a big driver of earnings growth for Disney in recent years.
"There is a significant amount of new inventory available in [Fiscal Year] 2009, however it is uncertain how the macroeconomy may affect sales," Swinburne writes. Morgan Stanley is currently projecting a "small increase" in DVC sales for the year, compared with an estimated 18 percent growth last year.
I take it everyone goes there for FP first thing now.



