This band will be sold until the 50th ends, it's designated LR (Limited Release) - In other terms, sold during a specific time frame. The only products you'll never see again after sell out are LE (Limited Editions). You will find this band on all the merchandise walls in parks & resorts when things get going after Oct 1. I'm curious what it will go for then, probably $50+ ?? I'm also curious if we will actually see a 50th LE, I mean, 18months is pretty long, reminds me of Micky's 90th, that merchandise went on seemingly forever.