Since this will be our first trip, I can only tell you how I made my decision. I looked at all the values and found the theming to be too loud for the adults in my group (DSs10 & DD8 were not too thrilled either). So I looked at the moderates. Although more expensive, we get a waterslide, a hot tub, a more "tame" theming. Plus at Coronado Springs, there is a workout room, high speed internet access (although they are working at getting this at more resorts), plus some other perks you don't get at the other moderates. We thought the extra price would be worth it. So, there's my 2 cents. 
