Its smaller, but I like it better than WDWs.
It has better food, WAY better drinks (CA craft beer and wine > Florida craft beer and wine) and is more efficient. You can order and pay for ANY food/drink item from ANY booth and then take the receipt around the different booths to pick up your food, rather than having to stand in line to order and pay at each individual booth. So, make a list of what you want, find the shortest line and buy everything, then pick up items at your leisure throughout the day.
I like how the booths are spread out so you don't get congestion in just one part of the park. I also like how the foods are generally unique and inventive, and not the same items year after year like WDW tends to do. What I do NOT like is how pervasive fake meat is here, but I just avoid those items because I can't handle the texture of meat substitutes.
I also like how they have special items located at various quick service spots as well that you can mobile order.
This festival is popular and weekends can be crazy with long lines and items running out, so if at all possible, plan to do this on a weekday.