Yep, and it is also intresting that the two compnaies that also have some of the lowest porces they are stating have 'hidden charges', which I cannot find, even taking the tickets through to the basket ready to pay!
This is def. a VERY biased site.
If this is the case then they are on very soft ground legally, yes you can tell people how much better you company is but if they state things that are clearly not true about another company then that is against the law.
While the link between Ticket Truth and ATD hasn't been proved yet, one thing I do find very incriminating is the lack of firms on their list. I know of at least five or six other UK based ticket firms with good prices that don't appear on there (not to count the hundreds of US ones).
Looks like the only ones they are comparing ATD to are firms whose prices they know they can beat!