We fly in and out of Bradley too! I would say keep checking from time to time for future flights. My wife found out a band she likes is playing at House of Blues some random weekend in November so booked flights a few weeks back, down on Saturday and back on Monday. They were running a deal, and maybe it's just because she's flying Monday which I'm guessing is cheaper than weekend flying, but the flight back to BLD on SW was $64 one way. She had is covered in previous credits so she was pretty happy with it but I do mostly agree with you, JetBlue has been a cheaper option for us in more recent trips.