Let's take the other side of this for a minute, though. With the number of DVC members, an extremely attractive price may have made it too appealing. How would you like to be a DVC member who perceived that a limited number of members got a special perk that you wanted and were unable to get because it "sold out" despite your best efforts to get tickets. Sometimes things are priced specifically to reduce the demand to the point that no one is disappointed by being unable to attend due to a sellout.