Yes, you can walk to the shopping area. When you get off the tender there will be information tables. They will give you maps of the area, tell you where everything is, etc. Then they will try to get you to listen to a timeshare presentation. Get the maps from them and firmly tell them thank you and leave. The maps were helpful, though.
If you want to avoid that, just walk clockwise from the tender dock around the pier and you will come to a street or wide alley that will take you to the shopping area, about a block away. You can't really miss it--it's right past the open air restaurants.