I work for an aerospace company that manufactures jet turbine engines. On one hand, I love the low ticket prices. I am flying round trip to Orlando late September for $130 including taxes and fees. But, on the other hand, just remember these good rates will not continue for long. I cannot even fill my car up and drive to Orlando for that price. Factoring in wear and tear on my car, I couldn't even do it under $300.
Almost daily, you see more bad news coming from our airline industry. Layoffs, cuts in service and companies on the verge of going out of business. The quality of service is my mind has turned for the worse with these lower rates. Remember, companies like Southwest can offer these lower rates because they have found a niche in the market. They don't fly out of these smaller airports where some customers demand service.
With that said, even $279 seems reasonable to me. Of course, we would all love a cheaper rate. So, don't fret it cost you a few more dollars, the convenience of flying allows you to spend more time to enjoy the wonderful world of Disney.