jana
Diva
- Joined
- Aug 29, 1999
- Messages
- 668
While it is certainly possible DVC is going to expand it's horizon's ( I'm pretty sure that's been a major ambition of Mr Lewis for some time) , this statement doesn't necessarily mean DVC will be doing ANYTHING off property in the near future.But DCL and ABD are already outside the berms of the theme park. Why would he reference expanding outside the theme parks if he was talking about two areas that only exist currently outside the theme parks?
DCL is adding an extra ship next year ( as most of us know) which is going to allow DCL to take on (expand) a wider range of destinations as well as different operating hubs. Texas, Vancouver and North East USA are already on the schedule. IMHO Asia and Hawaii are two obvious options to add to the DCL portfolio. The next ship will represent about a 30% increase in capacity, that's a pretty major expansion IMHO.
ABD Is adding a number of new destinations and widening the scope of the types of things they offer by running itineraries with different amounts of organized and "alone" time with less dining and activities involved. That is certainly an expansion of what they are currently doing.
For me the next obvious step for DVC had/if the Hawaii project been/is a success with the Japanese was to look at building a DVC in Disneyland Tokyo. Now the earthquake may have put a dampener on that plan, but IMHO DVC did not spend all that money on a sales centre in Disneyland Tokyo just to sell out a relatively small ( by timeshare standards) resort in Hawaii. From there, smaller DVC resorts in Hong Kong and the new Shanghai project would be a natural progression to test those markets. While I never discount any action , no matter how odd it may seem, other than Jim Lewis's ego why would DVC need to try and take on Hilton and Marriott etc etc on their turf when DVC could continue to have very profitable growth using a tried and tested formula and leveraging their unique position by keeping their short term growth related to their park activities.