I've had to scan a picture of my driver's license to them for verification, but it was really easy. I highly recommend the service as it allowed us to create our own concierge experience in our room. With two of us with gluten intolerance the regular concierge lounge is a real challenge.
i just placed an order for may 6th so i got the 10% 60-day discount.
mainly concentrated on water, beer and juice with some little debbie snack cakes thrown in. we'll probably take a cooler bag of lunch meat, a loaf of bread and a tub of raw cashews with us on the plane.