Dole Whip coming to grocery stores

[bcla]

Have you ever frozen soft serve hard and tried to eat it out of the freezer? It's gross. I'm worried about the texture of this product. We'll see.

An Icee is fairly similar in concept to soft serve or soft frozen yogurt. And yes that will get hard. If they're doing any special food science, it would be in making something that won't be rock hard coming out of the freezer.