First, let me say that I'm no fan of paying more at WDW. That being said, Disney is a private company who's job is to increase revenues to stockholders. If they can charge more and still keep the parks/hotels/restaurants full, then that's what they should do.
Exactly. As much as we might want to believe otherwise, Disney is not some altruistic organization with our best interests in mind. They are a business with stockholders and their mission is to make money. As long as we keep going (some of us multiple times a year), they will continue to increase prices until their revenue tells them to do otherwise.
