pilferk
Jambo Wildbunch Gang
- Joined
- Nov 17, 2005
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- 6,881
That is standard contact language when dealing with licensing or distributing rights. I know first hand because the company I was working was sold. We had to get a signed letter of intect from every one were in contract with that they were willing to continue on with the new owners. The basis of the sale price for the company was based on how many of the contracts were continue and not ended. I can not name any names, but about 25% of the contracts were voided by the sale because they did not like the company purchasing us.
There are different rules when companies get a contolling share of a company through stocks. This is not th case here. This is an out right sale of the park and its assets. That is why the partner either has to buy the other out or the whole park is up for sale. In terms of a sale, contracts are an intangliable asset that have value. And if it were to go to sale, all the licensing would probably be in question, Marvel, Harry Potter, Simpson, and even the Universal name on the park. When Cedar Fair (owner of Cedar Point) bought the Paramount parks, the Paramount name and all their licensing left with Paramount.
I have also not seen the contracts, but the companies will do anything protect their properties. If Warner/DC were to buy the park and Marvel did not have an out, Warner may not be able to change the Marvel areas of the park per contact but they could make a DC area that is three times bigger than the Marvel area making the DC characters seem more important and better than the Marvel characters. This in turn could hurt the image of the Marvel characters.
This whole conversation may be pointless because I think Universal would be crazy not to buy their partner out and have complete contol of the park.
1) It's NOT an outright sale of the parks, actually. It's sale of the company that owns the parks. That's actually very different, both in terms of contracts and procedurals. Essentially, they're selling a holding company, NOT a companies holdings.
Paramount Parks sold the assets owned by Paramount Parks to Cedar Fair. They didn't sell Paramount Parks (the company)...thus I would expect the licensing to go with them, because THEY (PP) held the contracts (not the assets, which can't hold contracts).
2) Marvel would not be effected. Again, the breakdown I saw, by someone who HAD seen the contracts, specifically talked about the fact that if Universal Theme Parks and Resorts was sold (as a company) the contracts perpetuated.
3) Again, in the DC/Marvel scenario above, it would likely breach the contract clauses concerning harming brand image/value. I'd expect there's likely also a specific exclusivity clause (much like deals with Coke/Pepsi) within the contract, though I haven't seen THAT mentioned. In any event, WB couldn't do any of what you propose without risking almost certain injunction and loss of rights...which would harm their investment in the company and value of the property.
4) The question is: Was your COMPANY sold (but was still a corporate entity unto itself, held by another company and operated separately)? Or were your company's assets, liabilities, and other holdings sold, and you now operate under a completely different corporate entity? And were your contracts for licensing or distribution? Licensing is slightly different than the distribution of a branded product (say, for example, a bottler).
I deal with this stuff A LOT (not remotely related to theme parks, though). I'm not a lawyer, but work more in Decision Support/Finance and we see this stuff a lot. I've never seen the type of language you're talking about, when dealing with ownership of a complete corporate entity. Assets: Yes.
There's a big difference between the two.