Sparx
DIS Legend
- Joined
- Jan 2, 2005
- Messages
- 27,161
Video
Statistics:
* 91% of women feel the media and advertising need to do a better job of representing realistic images of women over 50.
* 97% of women believe society is less accepting of appearance considerations for women over 50 compared to their younger counterparts, especially when focused on the body.
* Nearly 60% of women believe that if magazines were reflective of a population, a person would likely believe women over 50 do not exist.
* 87% of women believe they are too young to be old.
* Only 2% of women describe themselves as beautiful
* 90% of all women 15-64 worldwide want to change at least one aspect of their physical appearance (with body weight ranking the highest).
* 67% of all women 15 to 64 withdraw from life-engaging activities due to feeling badly about their looks (among them things like giving an opinion, going to school, going to the doctor).
* 61% of all women and 69% of girls (15 to 17) feel that their mother has had a positive influence on their feelings about themselves and their beauty.
* *63% of women strongly agree that women today are expected to be more attractive than their mother's generation.
*60%strongly agree that society expects women to enhance their physical attractiveness.
*45% of women feel women who are more beautiful have greater opportunities in life.
*59% of women strongly agree that physically attractive women are more valued by men
*76% of women wish female beauty was portrayed in the media as being made up of more than just physical attractiveness.
*75% of women went on to say that they wish the media did a better job of portraying women of diverse physical attractiveness, including age, shape and size.
Video About Age Commercial
Reaction to Video
Discuss how you feel about the dove beauty campaign.
Statistics:
* 91% of women feel the media and advertising need to do a better job of representing realistic images of women over 50.
* 97% of women believe society is less accepting of appearance considerations for women over 50 compared to their younger counterparts, especially when focused on the body.
* Nearly 60% of women believe that if magazines were reflective of a population, a person would likely believe women over 50 do not exist.
* 87% of women believe they are too young to be old.
* Only 2% of women describe themselves as beautiful
* 90% of all women 15-64 worldwide want to change at least one aspect of their physical appearance (with body weight ranking the highest).
* 67% of all women 15 to 64 withdraw from life-engaging activities due to feeling badly about their looks (among them things like giving an opinion, going to school, going to the doctor).
* 61% of all women and 69% of girls (15 to 17) feel that their mother has had a positive influence on their feelings about themselves and their beauty.
* *63% of women strongly agree that women today are expected to be more attractive than their mother's generation.
*60%strongly agree that society expects women to enhance their physical attractiveness.
*45% of women feel women who are more beautiful have greater opportunities in life.
*59% of women strongly agree that physically attractive women are more valued by men
*76% of women wish female beauty was portrayed in the media as being made up of more than just physical attractiveness.
*75% of women went on to say that they wish the media did a better job of portraying women of diverse physical attractiveness, including age, shape and size.
Video About Age Commercial
Reaction to Video
Discuss how you feel about the dove beauty campaign.