Very popular here in the South East. I think some of the funeral homes do them in some of their packages. The RIP shirts are also fairly popular as well. DS had a friend killed a few years ago and they sold tons of the shirts and the proceeds went to a scholarship fund in his memory and people also wore them to several events to honor his memory. I bought them for our whole family. I don't have a car decal but am not opposed to them either. If it someone very close to you, they are always very close to your thoughts every second anyway so Im not sure having the decal would make a huge difference.