In my opinion, Disney has to compete with the real competitor they have in the family market. And, no, it's not Universal. It's the cruise lines. Many people, me included, like the fact that, on a cruise, we can go with a family group and most of it is pre-paid. After doing what we want through the day, we can sit down in the evening and have a nice several course meal. None of us has to worry about how much we're eating or spending, how much others are eating or spending or how we're going to split the bill fairly at the end.
A cruise is a great family vacation and Disney realized that. First, they built their own ships. Next, they started Grand Gatherings (or whatever the name is) to encourage family groups to come to WDW instead of booking a cruise. Finally, they introduced a dining plan somewhat comparable (though not completely) to the pre-paid food on a cruise.
To me, this is all part of a strategic thrust to ensure that WDW stays competitive with family cruise lines, like
Royal Caribbean, which offer a product that is more appealing to some, especially, IMO, teenagers. My nephew and his friend, given a choice, would select a cruise over WDW any day.
An added bonus for Disney of the DDP (something of a stroke of genius by marketing, actually!) is that it keeps guests on site (since they have to be on site to eat!). Thus, they spend more on their room, buy more souvenirs on site and buy more park days. They spend less, or no, time at Universal, Sea World and the like. It's the behemoth crushing the other Orlando family fun options.
If I were planning a trip with family, I would absolutely buy the DDP for precisely the reason others do -- so we could pre-pay for meals and enjoy a nice dinner each day without having to worry about who's eating what, splitting the bill, etc. Plus, Dad (a depression-era child) won't eat anything in a restaurant, generally. However, if he knows I've already pre-paid, and he can have what he wants, he'll eat. And, that counts for a lot with me. So, I would definitely do DDP with family. The fact that menus have been streamlined and tasty items eliminated wouldn't matter. I'd want the family to have okay food and plenty of it -- just like we get on a mass market cruise.
But (there is always a but!), there is a trade-off, IMO. And, that trade-off is the things DH and I go to WDW on our own for. We went to WDW when we were young newlyweds, but we tired of it pretty quickly because, as others have said, the food in the '80s was pretty much inedible. We ate off-site because we couldn't get a good meal in WDW.
Imagine our surprise when, on a lark, we returned in the late '90s. We found all these wonderful, creative, themed and varied restaurants, some with unique and well-chosen wine lists as well. Plus, all kinds of great themed lounges, where we could have a fun drink and some appetizers. We thought we'd died and gone to heaven! Then, they added the Epcot Food & Wine Festival and, well, we had a new favorite place to vacation -- as a couple.
WDW encouraged this with their upscale dining, some 350 sommeliers, chefs who were given great leeway to be creative and so forth. WDW also started a real moneymaker with Magical Honeymoons (or whatever they are called). Finally, WDW was a destination for couples without the kids.
Since then, however, the delights we experienced have been dimmed by the DPP -- most of the restaurants (other than the 2TS places) are booked solid months in advance and are jam-packed. Neither is conducive to a free-spirited, no kids, romantic getaway. There seems to be an overall streamlining of menus and liquor -- to enable better purchasing prices and more profits for restaurants doing DDP. Fine, but we don't want to see the same entrees and wines at every restaurant. As another DisMember said in a different thread on another topic, "I can get Kendall Jackson wines in my local 7-11." What's the point of drinking it at WDW where we expect that Disney's size and purchasing power and worldwide reach mean they can get foods and wines we'll never find anywhere else, unless we travel to Europe, Asia, Africa, etc.
The sometimes wonderful, sometimes wierd, surprises are rare now. Maya Grill, for example, used to offer a truly unique Nuevo Latino cuisine -- including things like Peruvian corn imported from Peru! No longer -- it's just steaks and chops.
Attention from CMs in the World Showcase restaurants -- once a delight and pleasure and a great addition to the reason to even go to Epcot, is now basically nil due to the fact that the CMs are running constantly trying to serve every body every course.
The signature restaurants generally are still nice (other than Jiko anytime AKL is full and CG anytime fireworks might be happening in the next four hours), but signature restaurants are expensive. And, we certainly can't afford V&A every night! However, they are really the only remaining options for a romantic meal with some quiet and some style, IMO. When DH and I visit WDW alone, we always splurge on a deluxe or a one-bedroom villa booked through CRO. We stay 10 days to 2 weeks. We buy AP's. We spend freely in the restaurants buying appetizers, main courses, desserts, drinks and full bottles of wine! Certainly, couples on a splurge have been a nice source of income for WDW, which I think they are in danger of losing.
So, there you have it, IMO. The good and the bad of DDP. WDW has made its choice -- shoot for the mass market family business. Leave the upscale intimate and romantic vacation experience to be supplied by other travel companies. As a result, DH and I are seriously considering a very upscale, luxury European cruise for our next "couple" vacation.
We'll still go to WDW, but with the family -- not when we want a romantic escape.