I have always lived in Nike sneakers, and they're great shoes. But this last time I got sneakers, the sales-girl said that everybody at that store wears Asics. They work on their feet all day, and she said Asics were the only shoes that kept their feet comfortable all day. So, I decided to try on a pair of Asics and walked around the store for a while- OMG! These are the most amazingly comfortable shoes I've ever had on my feet. And, the comfort lasts all day long!! I had sore feet a few days ago, due to a very hard day the day before. I got up, put on my Asics, and the pain in my heels started to tone down. By the afternoon, my feet were about painless. You can believe that next time I go 'home', I'm wearing my Asics!!