Something which I came across - might be applicable here. I was looking at the 1965 Disney corporate annual report, and reading Roy Disney's letter to the shareholders. This is right around the time that they purchased the Florida Property. And it states that the total profit for 1965, after taxes was $11,378,778... So in round figures $11 million. Seems like a drop in the bucket compared to what Disney earns now - but of course this is in 1965 dollars. Anyway - the reason that I mention this here was because after reading this - I came across the following quote (again from the 65 report);
"The Company expended $8,026,384 for capital additions during the past year. Installation of new attractions at
Disneyland park .... along with the acquisition of certain WED assets comprise the major portion of these disbursements"....
So - in the same year that the whole company earned $11 million well over $8 million was spent on capital additions (at a level which was 70% of after tax profit) - mostly at Disneyland..
What is the current After tax profit for Disney in say 1999?? $1,300,000,000 .. Thats right - $1.3 Billion. SO what would %70 of 1.3 Billion be? $910,000,000 Hmm.. I would guess that $910 million HAS NOT been spent on new attractions...We are not talking about fixing the old stuff here either - this would be money spent strictly on NEW STUFF.. I mean - you could almost build a whole new theme park a year for that.. Even Worse... the 65 annual report goes on to say...
"Due to public acceptance evidenced by increasing annual attendance at Disneyland Park and our confidence that such trends will continue, the company, commencing in 1966, will embark upon the largest capital expansion and improvement program in the history of Disneyland. This program calls for approximately $45,000,000 to be spent over the next five years."
$45 Million.. Thats almost $9 million a year for five years. At a time in Disney history (1965) when the company's profit was only $11 million.. Can you Imagine Eisner dumping oh... $900 Million a year in New Attractions today?? Its almost a joke. Yet that was the standard and level that Disney used to operate at. Think things havent changed at Disney Folks??? I beg to differ!
That $45 million .. by the way - bought the Tommorrowland redesign of 1967 - among other things.. Also - to give an example of just how much money $45 million was back in the late 60's - about $400 million built ALL of WDW back in 68-71. This included a whole theme park draining the land (which was quite expensive in it's own right), building roads, support facilities, a fleet of boats, installing a monorail system, building a couple of hotels - and so on.