Interesting. It makes sense though. The whole thing was born out of collaboration with Steven S. I also think that there's a bit of that just give them a budget and they can do great things just like Imagineering.They've become better, that's for sure. However, what has really improved their game is that they are collaborating with the right people. They hired Stuart Craig, the production designer for every Harry Potter film (who in my opinion is brilliant) to do every single piece of architecture in both HP areas. They also collaborated with Peter Jackson for Kong. And they didn't invent Forbidden Journey's ride system, but they were clever enough to make an exclusivity deal with Kuka... I'm not quite sure that Universal's creative team has gotten better. In my opinion, they are just collaborating with the right people.
This was what I was talking about, and the word you used is exactly the word I've heard people use to describe the staff right now. Pride.EDIT: Nvm, I realised you were talking about the staff, right? In that case, yeah, they are better than they used to be. There's a new sense of pride in the employees that wasn't there before.