Wholesome family entertainment. Not a Christmas movie.
Broadcasters are looking for cheap, safe programming over the holidays.
Case in point, "A Christmas Story". It clearly IS a Christmas movie, and probably the worst movie ever made. Absolute bomb at the box office. It has become a cult classic because Turner Broadcasting decided to run marathons of it on Christmas because it was cheap and safe.
Theatrically, the film's break-even point was $6.3 million, about twice the production cost, a figure it did not come close to achieving on its initial release. Because of the film's disappointing sales, Capra was seen by some studios as having lost his ability to produce popular, financially successful films.
[5] Although
It's a Wonderful Life initially received mixed reviews and was unsuccessful at the box office, it became a classic Christmas film after it was put into the public domain, which allowed it to be broadcast without licensing or royalty fees.
[6]
In a 2010 essay for
Salon,
Richard Cohen described
It's a Wonderful Life as "the most terrifying Hollywood film ever made". In the "Pottersville" sequence, he wrote, George Bailey is not seeing the world that would exist had he never been born, but rather "the world as it does exist, in his time and also in our own".
[66] Nine years earlier, another
Salon writer, Gary Kamiya, had expressed the opposing view that "Pottersville
rocks!", adding: "The gauzy,
Currier-and-Ives veil Capra drapes over Bedford Falls has prevented viewers from grasping what a tiresome and, frankly, toxic environment it is ... We all live in Pottersville no
In June 2008, AFI revealed its
10 Top 10, the best 10 films in 10 "classic" American film genres, after polling over 1,500 people from the creative community.
It's a Wonderful Life was acknowledged as the third-best film in the fantasy genr