Yeah, well, my disappointment in their growth rate starts with announcing SSR - that increased the supply beyond my own comfort level. Of course they've scaled back with the recession, but they built under the assumption that the economy would not do this - the same sort of assumption that some of us made with "resale values won't plummet." IMHO, they should have scaled back sooner.
They looked at the revenue immediately generated - timeshare sales has a fantastic ROI for them - and I don't think they bothered to look beyond the three year plan for "what happens 12 years out if gas is $10 a gallon?" What happens when the resale market with ordinary turnover gets X large? Stock options for executives are way to short term for my taste.
I'm not sure how they could have justified scaling back prior to the economy going south. We could probably wag a finger at DVC over the plethora of sales kiosks in the parks and resorts. But beyond that the product pretty much sold itself.
If you recall, there was even a period in late 2008 / early 2009 where DVC went almost a year with no inventory readily available to sell. Saratoga Springs had sold out the original 18 buildings and AKV Jambo was also gone. All they had were pre-sales of AKV Kidani and BLT which were both nearly a year away from opening. I would imagine it's pretty difficult to get someone to commit to a $20k purchase, only to reveal that they can't use the points for a year.
Granted hindsight is 20/20 but with construction lead times of 2.5 - 3 years, everyone was working from reasonable approximations of what sales would look like for perhaps a decade into the future.
It just wouldn't have made sense to create a business plan which recent sales trends showed was likely to leave them with no active inventory to sell, on the assumption that some economic crisis would erupt during that specific timeframe.