The cashier represents the fewest number of employees. Eliminating the cashier position in favor of automated ordering and payment system still leaves in place the majority of jobs within the restaurant. this means actual humans are keeping the place clean, prepping the food, making the meals, and of course the managers overseeing everything.
Let's not overlook the jobs that WILL be created if these establishments replace cashiers with automated ordering - people need to program and maintain these computers, right? This is not an entry level fast food employee, however, it does create jobs elsewhere that would not have existed otherwise.
Then there won't be enough qualified people to fill those programming jobs and they will be sent oversees. Right now my company is having trouble filling our their positions. Great for us workers as individuals as most of us have seen some GREAT raises in the last year (my salary went up 10K from this time last year, which did include a promotion but that was also do to all the new work we had) However I know its worrying management as we won a few big contracts all at once and are now having trouble keeping them all staffed. If the people working the minimum wage jobs were qualified to work these jobs I think they would be doing so already.
But then service would fail miserably and they would lose customers and sales. It would backfire.
They are already doing this but most of the upper management doesn't see or care. Just like people complain here about how disney service is getting worse but keep going since people keep shopping at the stores the stores aren't going to fix the service.
In my area their are so few stores and they all staff horribly so if you need stuff you are forced to deal with it, or you can order online for the few things that you can do that with. Only other option is drive an hour and 1/2 to a city nearby, which we do for clothes and stuff like that. However groceries? We go in knowing we will use the self checkouts and probably not deal with an employee the entire time.
The other things the stores do is to drop all the hours of most workers and increase the hours of the salaried people (one of the salaried managers at my husband's job seems to ALWAYS be there. Whenever he is working, whenever we go in to shop, etc. They do also like to have more workers then they really need and give them all low hours. They can pay much less in benefits that way and have more people to try to call in if they need to. So yes they rather have 20 employees that all work 20 hours a week instead of 10 employees that work 40 hours a week.
To pay them all $15 an hour the store would go to more salaried positions at just a bit above that and make them work 45-50 hour weeks. Then they would cut the employees even more to the BARE minimum they think they can get away with and just yell at employees more when they don't finish the insane amount expected of them fast enough (which they already do). Then raise prices claiming its because of the wage hike (but they would raise them more then really needed and blame the raise of the minimum wage).
Examples:
my husband's store doesn't have anyone in electronics before 9 most of the time. People who are supposed to be stocking shelves have to cover electronics for that hour if anyone comes in. Its luck of the draw if that person knows anything about that department.
There is one cashier on all morning. when they go on break the manager has to cover.
Later in the day their are two.
If someone calls out they will no longer call people in. They still have to pay sick time so the managers lose their bonus if they do this too often since you end up double paying for that shift. Instead they make everyone else do twice the work or just leave things for the next group until someone happens to manage to get to it because its slow enough.
This is still probably the store with the best service of any non-boutique type store in our area... way better then its direct competitors. So it still does business and will always continue to.
mefordis, let me guess you live in a larger city? I ask because you say $15 is still peanuts, but for many smaller town areas it isn't that is actually a pretty high wage. You assume that if companies have poor service people will shop at other places without thinking that in many places stores practically have a monopoly unless customers are willing to take the much larger inconvenience of driving much further to a store. Example my parents live in a small city (it is technically a city but is smaller then many towns I have been to). The nearest mall is 45 min away and it has a Target, a Movie theatre, a Sears, and that is about it. Macy's and
Best Buy recently closed. There is a
Walmart in the city and another in a nearby city about 50 min away. Without driving for over an hour that covers all non strictly grocery store shopping options. As long as Walmarts service doesn't get so bad to negate the extra hour of driving required to get to Target people will shop there.