I don't care what the price is -- I will absolutely NEVER fly SWA again.
I flew SWA from MCO to St. Louis on Halloween 2003. I got to the airport very early, because I had to park in the long term lot. I went straight through to the gate, but stopped, stunned, at the "hub" to the SWA gates, just past the shuttle train exit. The SWA employees had decided to decorate for Halloween. (Something I have a fairly low opinion of, since I've always believed it to be a children's holiday.) Stupid, but fine. Except they decided that the opening decoration should be a FAKE GRAVEYARD. In an airport. In October. With real clumps of dirt, and tombstones.
I have to back up a minute, and explain that I was on vacation in Manhattan on September 11, 2001. I was there for all of it, every last minute, every siren, every bit of debris. Like millions of other people, I'm still very effected by it. Entering an airport is very traumatic for me, and often causes panic attacks (even if I'm just there to pick someone up).
Needless to say, a GRAVEYARD wasn't the best site for my nerves at that point. I finally was able to walk past it, and then had to stop again. Just two gates in, right at an empty gate's boarding door, were more fake tombstones, including one that said in large, bold print, "REST IN PIECES". I was SICKENED. I couldn't even move. Several SWA employees shoved right past me, while other passengers stopped to see if I was okay. (Every passenger who stopped was MORTIFIED when I pointed to the tombstone.)
I was very shaken, but also very, very angry. I went to a nearby SWA counter to complain, and was told off by three slack-jawed, gum-popping idiots -- apparently they had been part of the decorating crew. They actually could NOT understand why their airport graveyard would offend anybody, and when I finally said, "Do you not know what happened on September 11?", they literally said to me, "Oh, who cares!" I had to speak to FOUR managers before I found one who understood why, exactly, that was the most disgusting thing I've ever seen.
By that time (still 45 minutes before boarding) I was having a full panic attack. I have heart problems, and had just gotten out of the hospital before that, so I was well and truly ill at that point, and barely able to walk or talk. I caught the one manager with a brain when she walked past me, and explained what was happening, and begged for a pre-boarding pass. Every other airline I've flown since Sept. 11 has given me a pre-boarding pass as soon as I explain the situation, and usually takes great care of me in-flight, too. SWA, however, told me THEY DON'T DO PRE-BOARDING!!
Of course, boarding time came, and they pre-boarded a thousand people with kids (mostly teenagers!), and left me, a shaking, shivering, ball of sick, sitting there until the end. I was one of the last people called to board the plane!! OTHER PASSENGERS HAD TO WALK ME TO THE PLANE, while SWA employees stood by looking daggers at us!!
I was so incredibly ill by the time I got to St. Louis that my mother wanted to take me straight to the ER. (I talked her out of it. After all of that, I wanted to get where I was going and be done with it.)
I will never, NEVER fly SWA again in my life!!!!!