I started a thread on the member services section - but if that is repetitive I thought I would post this over here.
My initial analysis says this move is done to make owning at SSR more favorable. With what appears to be slightly more than half of the resort set up as standard view rooms, owners will now have a positive reason to own at this property - in other words - lesser points cost rooms. Based on other resorts - these rooms will likely book up first. While SSR owners do not 100% fill up there resort, there may now be a favorable reason to book early.
Analyzing the charts - the changes are more interesting than just two room categories. Look at the point shift:
Deluxe Studios:
Standard - 1 to 2 points LESS per night
Preferred - 1 point MORE per night
Result: Small effect
One-Bedroom Villas:
Standard - 2 points LESS per night
Preferred - 2-4 points MORE per night
Result: Moderate effect
Two-Bedroom Villas:
Standard - 3 points LESS per night
Preferred - 4 to 9 points MORE per night
Result: Moderate effect / Large effect during Magic/Premiere Season
Three-Bedroom Villas:
Standard - 3 points LESS per night
Preferred - 8 to 16 points MORE per night
Result: Huge effect
Based on the points distribution - they are shifting a higher % of points to the 2 and 3 bedroom preferred units than they are to the studios and one-bedrooms. Of course one would expect the amount of points in the change to be greater the larger the room sizes, but in particular, the shift is unusually large in the 2-bedroom units during the two "prime" seasons and especially strong across the board in the Grand Villas. While a standard Grand Villa is only dropping by about 20 points a week, the preferred Grand Villas are going UP by between 60 and 100 points a week - indicating that the "shift" here is that points were taken away from the studio and 1-bedroom units to add more points to the Grand Villas. Meanwhile - a studio in a standard unit went down by 7 points and the preferred went up by 7 points. Again, a MUCH bigger shift in the Grand Villas.
No conspiracy theory here - just saying this is clearly a purposeful move by
DVC.