Point rental prices 2003-2013

dmunsil

Disney Uber-Nerd
Joined
Jan 11, 2008
Messages
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OK, this is something I suggested doing, so I decided to give it a try. One thing that iluvthsgam pointed out is that rental prices have not moved much in many years, while dues and cash prices for room have done nothing but gone up (with some small exceptions here and there). He pointed out that David's charged $13 for more than 5 years before moving to $14 just recently. I wondered if you took a sample of prices on the DISBoards' rent/trade board if you'd see a trend.

The rent/trade board goes back to 2002, but it took some time before people really started using it, so I decided to start in 2003. I picked Feb 1 semi-arbitrarily. I worried that Jan 1 folks would still be on vacation, or not yet ready to face renting their points, but by February everyone would want to get their year's renting going. So starting 2/1 on each year I picked the first 12 prices listed for non-distressed points. I defined distressed as needing to be used within 2 months.

One interesting thing is that for a long time the bulk of the posts were "reservations wanted" rather than people posting that they had points. It seemed like a seller's market. Sometime around 3 years ago things switched so most of the posts are people offering points. I don't know what (if anything) that tells us about the market. Maybe there was a policy change on the boards that meant lots of people couldn't post their "points wanted" listings?

Anyway, the result was that there's a bit of a trend upward, but slowly and not continuously. Here's the raw data (I hope it fits on the page):

Code:
Rental analysis                   
Taking first 12 prices found on board starting on 2/1                    
  2003    2004    2005    2006    2007    2008    2009    2010    2011    2012    2013
 $9.50  $10.00   $9.00  $10.00  $10.00  $10.00  $11.00  $10.00  $11.00  $11.00  $11.00
$10.00   $9.00   $9.50  $11.00  $11.00  $11.00  $10.00  $10.00  $12.00  $11.00  $12.00
 $8.00   $9.85  $12.00  $10.00  $10.00  $11.00  $13.00  $11.00  $10.00  $10.00  $12.00
$10.00  $10.00  $10.00  $10.00   $8.00  $10.00  $11.00   $9.00  $11.00  $11.00  $12.00
$10.00  $10.00  $11.00  $10.00  $11.00  $11.00   $9.00   $9.00  $12.00  $11.00  $11.00
$10.00  $10.00  $11.00  $11.00  $11.00  $10.00  $11.00   $9.50  $10.00  $11.00  $11.00
$10.00   $9.00  $11.00  $10.00   $9.00  $10.00  $10.25  $11.00  $10.00  $10.00  $13.50
$11.00   $9.85   $9.50  $10.00  $10.00  $12.00  $10.50  $10.00  $10.00  $12.00  $12.00
$10.00  $10.00   $9.00  $12.00  $11.00  $11.00  $10.00  $10.00  $11.00  $10.00  $12.00
$12.00   $8.00  $10.00   $9.00  $10.00  $12.00  $10.00   $9.00  $10.00  $11.00  $11.00
$10.00  $10.00  $10.00  $10.00  $11.00  $10.00  $11.00   $9.00  $11.00  $11.00  $11.50
$10.00  $10.00  $11.00  $11.00  $12.00  $12.00   $9.75  $10.00  $11.00  $11.00  $10.00
--------------------------------------------------------------------------------------
$10.04   $9.64  $10.25  $10.33  $10.33  $10.83  $10.54   $9.79  $10.75  $10.83  $11.58

The last line is the average (mean). If we calculate the annualized rise from the first year to the last it's about 1.4% per year. If you go from the trough (2004) to the peak (2013) it's about 2% per year. And 2010 was a huge outlier. Not only were the prices lower, you could tell from the tone of the listings that people were having trouble; prices had been slashed and there were lots of points. If you calculate the trend from 2010 to today it's 5.7% per year.

Most of the recent rise was a big jump from last year to this year (7%). And the sample size is pretty small to draw any huge conclusions. But I've never let that stop me before. :)

You can tell from looking at the posts on the board that in the early days there were more people who wanted to rent than there were renters. That would tend to drive rental prices up. Later there were lots of people with points chasing business (like in 2010) Perhaps it's just too thin a market to be very efficient. I would expect that it's not going to move smoothly from year to year. But it's not entirely static. It pretty clearly moved up this last year. Maybe it's still finding its level.

My takeaway is that yes, rental prices go up over time. They may not go up at the same rate as dues or cash prices. But if they get too close to the dues prices or too far from the cash prices, there will be economic pressure to raise them. So I would expect that long term, they'll roughly track the rise of those two things.

Here's a chart, with a linear regression line.

 
I think the DVC owners should start to realize it's costing less to rent every year at the current market rate, than to own and pay annual fees.

Some fees are approaching $6 / year.... yet people are asking $9 for rental?

Even the resale price has gone up by about 20% this year... The point rental fee should go up proportionally, like $15 per point.

But DVC owners compete among themselves... there are too many of us, the owners.. so people would let their point go for $9 to 12 per point.

Sad.:sad::sad:
 
Nice analysis and like you said, too small of a sample size to really be conclusive, but I think it backs up what I was saying: rental rates are going to rise, but not at 3.5% per year, which is what MF's are.

You are correct that in theory the average should bounce between MF's (on the low end) and cash cost (on the high end). The problem that I see is that the rental rates will indeed "bounce" between these numbers and not smoothly stay somewhere "in the middle" - which I think led to that 1.4% annual rate.

Right now, as MoreTravels suggests, because this is not exclusively a "for-profit" business, as long as there are owners who are happy to rent at $9 - $10 to get rid of points quick, that will continue to keep the rental rate down. Renting at $9, you are still covering your dues and making a small profit, albeit not the profit you could make. But some owners are happy to just list and get it done. A lot of dynamics going into making this market. Only time will tell how it grows.
 
One interesting thing is that for a long time the bulk of the posts were "reservations wanted" rather than people posting that they had points. It seemed like a seller's market. Sometime around 3 years ago things switched so most of the posts are people offering points. I don't know what (if anything) that tells us about the market. Maybe there was a policy change on the boards that meant lots of people couldn't post their "points wanted" listings?
Yes, it was a policy change to no longer allow "points wanted" threads to be posted on the Rent/Trade board.
 

I think the DVC owners should start to realize it's costing less to rent every year at the current market rate, than to own and pay annual fees.

Some fees are approaching $6 / year.... yet people are asking $9 for rental?

Even the resale price has gone up by about 20% this year... The point rental fee should go up proportionally, like $15 per point.

But DVC owners compete among themselves... there are too many of us, the owners.. so people would let their point go for $9 to 12 per point.

Sad.:sad::sad:

HHI $6.02
VB $7.41

I have seen people even asking in $8 range.

I guess we need to have a separate thread to analyze the cost of points to own, in my opinion there is many cost involve to own a point and people simply forget the other cost, like interest and depreciation beside the MF.
 
I think the fundamental problem - right now at least - is that DVC owners tend to be disney nerds, while the disney visiting public at large are not. I'd bet that a huge majority of DVC owners know about renting. I'd also bet that a huge majority of the disney visiting public does NOT know about renting. So there's this sort of dichotomy of an efficient supply market and an inefficient demand market.

I just can't see how point rental can stay a well kept secret for much longer. Renting points - even at Dave's $14 - is materially cheaper than paying cash to Disney for similar accommodations. I have to believe that those rates (cash and rental for similar accommodations) will converge in the near future. And since I don't see Disney lowering their cash rates, it means rental rates have to go up. And once those 2 rates converge, I think you'll see rental rates track cash rate growth.
 
I'd bet that a huge majority of DVC owners know about renting. I'd also bet that a huge majority of the disney visiting public does NOT know about renting. So there's this sort of dichotomy of an efficient supply market and an inefficient demand market.

I think you're right about the visiting public, but I doubt that a huge majority of DVC owners know about renting. I don't know for sure, but I'm guessing most DVC owners bought from Disney direct while on a cruise or at WDW, and like to use their points every year and are happy with that. They don't read online boards at all. If you look at the number of members of the DIS boards, it's a tiny fraction of the number of DVC owners, and even if you imagine a 10:1 lurker to poster ratio, there just are a lot of people who don't know all of the things they could do with their points.

Renting points - even at Dave's $14 - is materially cheaper than paying cash to Disney for similar accommodations. I have to believe that those rates (cash and rental for similar accommodations) will converge in the near future.

I agree with the basic gist of your argument, but I'd add two caveats:

- Renting points is cheaper for studio rooms. It's not always cheaper for other DVC villas, depending on the time of year. In a sense the rental market is taking advantage of the fact that studios are points-cheap and cash-expensive. Luckily, studios are the most popular type of accommodation, since it's fairly equivalent to a regular hotel room.

- Renting is not as flexible or convenient as paying cash. With rentals you have to put down a substantial deposit and pay the rest well before you arrive, and there are no refunds (usually). With cash, you can cancel with no penalty up to 5 days before arrival, and there are helpful CMs a phone call away if you need to change things, add DDP, etc.. Those things are worth money. Depending on the person, it could be a lot of money or a little. But I think rental and cash are not ever going to converge completely.

Right now for studios during most of the year renting is about 1/2 the price of cash. I think that could tick upward somewhat but I wouldn't count on it. On the other hand, I doubt it's going to go down a whole lot. People are willing to put up with a lot of inflexibility and hassle in order to get a big discount.
 
Personally I think that rental rates will keep up with MF, they just won't go up in annual increases like MF, but in jumps of $0.50 or more. I also think that the original rate of $10 was probably a good deal for owners renting which is why it stayed at that level for so long.

Rental brokers have increased what they are paying to owners this year from $10 to $11, they have increased the rates they charge renters and they are short of points to rent. So it seems that there is some combination of more demand and less supply of rental points out there.

These days anyone with an indemand resort with the 11 month window should be able to charge $13+.

I rent my points out between $11-$13 and always have more people looking for points from me than I have available to rent.
 
- Renting is not as flexible or convenient as paying cash. With rentals you have to put down a substantial deposit and pay the rest well before you arrive, and there are no refunds (usually). With cash, you can cancel with no penalty up to 5 days before arrival, and there are helpful CMs a phone call away if you need to change things, add DDP, etc.. Those things are worth money. Depending on the person, it could be a lot of money or a little. But I think rental and cash are not ever going to converge completely.

There's also the issue of availability. Most times when people try to rent out distressed points, only SSR is available. Whereas other resorts are open for cash res.
 
.... I'd bet that a huge majority of DVC owners know about renting. ....

I would disagree with this. I know of at least 6 other DVC owners where I work, and they are for the most part totally clueless about DVC, renting, WDW etc., etc. I am continually amazed at how they blindly go about their vacations without using the DVC discounts, don't know what's happening/changing at WDW, and at times even losing points because they don't stay on top of their contracts. I've given up trying to help, can't fix stupid!
 
I don't doubt there are some owners who rent out their points as a business. They have a definite business approach to their rental business and they are seeking to maximize the return on their investment.

But I also think there are a large number of owners who rent out their points because they don't plan on using them for a particular year. For a lot of these owners, they are quite happy to get enough money to cover their maintenance fees. An AKV owner paying $5.67/point in maintenance fees is making a tidy amount of extra cash if they can rent out their points at $9 or $10. For these owners, a quick rental transaction trumps trying to get more rental income.

As long as this second group of owners is present in the market place, the rental prices for DVC points will always be depressed.
 
An AKV owner paying $5.67/point in maintenance fees is making a tidy amount of extra cash if they can rent out their points at $9 or $10.

The only real question, though, is why they'd charge so little for points when they can get $11/point easier by using David's? I would assume most of these folks are renting distressed points. Or somehow they don't know about David's.
 
dmunsil said:
The only real question, though, is why they'd charge so little for points when they can get $11/point easier by using David's? I would assume most of these folks are renting distressed points. Or somehow they don't know about David's.

I would suggest that using David's is not easier for all owners.
 
I rented out my points at $10 per point in 2002 and then went up to $11 per point. I have not rented below $12 per point in years.

There will always be people who just want to dump their points for less just to get rid of them ASAP and there are also people who will ask for lower prices. I have never had a single problem getting my asking price and it is almost always above the "usual and customary".
 
The only real question, though, is why they'd charge so little for points when they can get $11/point easier by using David's? I would assume most of these folks are renting distressed points. Or somehow they don't know about David's.

Maximizing rental income is not always a driving factor for some renters. Perhaps its because they don't 'need' to rent out their points for more money. As long as they cover the cost of their MFs they are happy, and anything they get above that is gravy. Keep in mind for some owners if they don't rent their points out they would probably end up giving the points away to their relatives.

If you find it hard to believe that maximizing profit is NOT a driving factor in the market, then just look at some of the prices some owners are willing to sell their points. Your own post on May 2013 OKW sales showed someone sold their points at $47. Why on earth would they sell at $47 when sales in the $60s and $70s are not that uncommon? Its because there can be many different variables that come into play for individuals and what works for one may make little sense for another.
 
As long as this second group of owners is present in the market place, the rental prices for DVC points will always be depressed.

This is one of the major reasons why the rental market is not like a typical "business" market and the rental rate will not simply track inflation and the rate of MF's increases. Yes there will come a time when MF's bump up to $9-$10 which should bump the rental rate up, but I Just don't see the evidence to show that the rental rates (average) will just increase $1 each 2 years. It will be interesting to watch.
 
I would suggest that using David's is not easier for all owners.

That surprises me. In what way is it easier to handle rentals yourself? He deals with finding availability, filtering out the looky-loos, getting the rental agreement signed, collecting the money, etc.

I understand it can be more lucrative, because you can get $12 or $13 instead of $11. But is there a problem or complicating factor I'm missing?
 
Maximizing rental income is not always a driving factor for some renters.

Right, sure. I get that; that's true in every market in the world. But again, given that my understanding is that it's easier to rent through David's than doing it yourself, why would folks rent direct for anything less than $11.01? Do they just like doing extra work? Are they prejudiced against Canadians? :)

Or am I wrong about the easier part? Did I forget something that makes David's less attractive for owners?
 
dmunsil said:
Right, sure. I get that; that's true in every market in the world. But again, given that my understanding is that it's easier to rent through David's than doing it yourself, why would you rent direct for anything less than $11.01? Just like doing extra work? Prejudice against Canadians? :)

Or am I wrong about the easier part? Did I forget something that makes David's less attractive for owners?

the only potential less attractive aspect i see is that with davids you get half up front and the other when the renter checks in. if you rent on your own, you have more control over that. if you need the entire amount for an upcoming cash trip or something else, davids may not work. you may not get that other half until 11 months out.
 





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