Hehe, Michelle, I was just logging in to post the same thing.
The no-fee card gets you 1% of your purchases back as "dream dollars". You can get these put on a rewards card and spend them like a gift card at the parks and at
Disneystore.
The Premier card is the same idea, but I believe it's 2% and sometimes promos-- I have the no-fee, so Michelle, can you confirm/deny?
Now, ALLL of that said...
If you have a no-fee 1% card with no balance/paid off monthly that sometimes runs the 5% specials (example, I have plain ol' Discover, but I think BoA does something similar), then you're not going to come out ahead with the Disney cards...
So I use my Disney card for places that don't accept Discover, and I use my Discover everywhere else, because I'd rather have US dollars than Disney Dollars... that said, when we are saving for a trip? Heck yeah, put it all on the Disney, and then that's money that CAN'T be redirected.
One thing I didn't see the others mention-- your Disney rewards dollars are earned monthly, and are good for 5 years... so if you earn in July 2013, you have to *TRANSFER* them by July of 2018... then once they are transferred to your rewards card, that is good for an additional year.
I have heard of people spending the rewards card at
Disney Store to buy "real" GCs that never expire, but I think that is a "mileage may vary" thing.
Bottom line-- if you have a no-fee card that gives you 1% or better, then the only advantage to the Disney card is that you get the special photo thing and the discounts if you spend $50 or more at Disney stores.
**BUT**!!
They sometimes send out big-time bait... We got our Disney card when they offered us a $200 gift card if we signed up... I've also heard of $50. So, if you have a good card already, then try poking around the different sites, to include buying something from Disneystore.com to see if you can get targeted for one of those offers...
Good luck!