Hi, I live in NJ and just visited the city today with my DD6 and DS3. We had an awesome time! The only other time they've gone in was to visit the Central Park Zoo which was all we did that day. (A recommended stop if you are vacationing in NYC w/kids, by the way.)
Today we went to the big Toys R Us which is fun, but it really is just a big TRU. The thing that is so cool about it is the Ferris wheel. $4 bucks a person if you are wondering, ages 2 and under are free. They take your picture when you walk in the store and again on the Ferris wheel and sell them for $15 a piece, 2 for $20. There was a long line even today, a non-holiday weekday. I would have done it anyway, but my daughter really was scared as she doesn't like heights. We had fun watching it and all the people from the sidelines however, so it is worth a stop even if you don't get to ride on it.
We also went to the World of
Disney store which was amazing. There were a lot of things that I thought were exclusive to WDW that you could get there as well -- like the stuff a Mr. Potato Head and Skull, build a princess crown, etc. My daughter was so excited to find a hidden Mickey on the statue of Cruella Deville (it's one of the spots on the Dalmation!) The absolute best part was the character meet/greet. We got to visit with Snow White and Cinderella. They took pictures and used photopass which is free for us to view and share for 30 days. If you can curb the urge to buy everything in the place (and the long lines at checkout helped me with this today,) the World of Disney store is actually a great "freebie" to do with the kids. We had plenty of fun just exploring all 3 floors, playing with the Potato Heads (we were encouraged to do as many real ones as we liked and even made virtual Potato Heads using a touch screen -- those print out pics of your creations for you to take home,) and of course the Princess visits/photos -- all free of charge.
We spent most of the rest of our day just walking around mid-town, seeing the Empire State Building ("It really does scrape the sky!" said my 3.5 yr old,) Rockefeller Center (they were putting up the Christmas Tree today,) all the stores on 5th ave, Times Square, the horse and carriages on Central Park South, and all the hustle and bustle of the City. We took 2 cab rides which were quite a hit w/my kids. Who knew something so simple would be like a theme park ride to them?
We did not go to the American Girl store, although I saw girls on every corner carrying big shopping bags from there. Those I know who have gone say it is wonderful and worth the cost. We did have lunch at a great place on Lexington and 64th street called Alice's Tea Cup. (I think there are 2 other locations as well.) It was a lovely place, both kid-friendly and restful if there could be such a thing. They had delicious food, very friendly staff, and a wonderful atmosphere. The Alice in Wonderland theme is carried on in the restroom -- go there to check out the mini-paintings on the walls (magnifying glass is provided,) "painted" roses on the ceiling and cheshire cat grin on the mirror. And the kids loved being "fancy" and drinking hot chocolate with full sized marshmallows from real tea cups.
There are lots of other ideas at
www.gocitykids.com. In the future, we will check out the Sony Wonder Technology Lab, maybe the Radio City and NBC tours but they may be too young for those still. Not to mention the museums! The MOMA has free events for kids on Sat mornings and during the week they have an audio tour for young kids... all the museums have something geared toward the little ones, just check out the websites for info.
Sorry this got so long, but since I just came home and saw this I wanted to share! I'll be watching the thread for others' ideas too, seeing as our first day trip was so successful, we'll be going back!