Luxo Jr. Lamp

[jcb]

I'll take a stab at answering whey Luxo would sue Disney when Pixar's use of Luxo's lamp has been good for Luxo.

The information I have seen is that Luxo was happy to have Pixar use the lamp on the screen; as you might imagine, it increased Luxo's sales.

What tipped things to litigation was that Disney decided to go into competition with Luxo on lamp sales. So, for $121, folks can now by the "Luxo Jr." lamp with the Up Blu-Ray DVD. (The complaint makes the Amazon DVD sale page an exhibit.)

Luxo's lawsuit claims that Disney's sale of the lamp will confuse consumers who might think they were getting (so the allegation goes) the "better quality" Luxo lamp but instead end up with what could be an "inferior" quality lamp from Disney. Luxo also says that consumers might incorrectly think that Luxo is licensing from Disney the right to sell Luxo's lamp.

The issue doesn't seem to be that Disney used a lamp on screen that looks like the Luxo Lamp. Luxo doesn't want an "interloper" selling lamps using the Luxo name. The lawsuit doesn't ask that Disney be prohibited from using the Luxo name to describe the lamp on screen. It wants Disney to be prohibited from selling lamp products and related merchandise that bears the Luxo name.

The lawsuit doesn't expressly ask that WDW be prohibited from having the anamatronic Luxo Jr. in the parks but it is mentioned. A printout of http:disneyworldvideo.com (which includes a link to a Luxo Jr. video) is also an exhibit.

I guess that means Kathy gets to keep looking for him. Good luck!

 

[safetymom]

Oh No!!!! I see more bench sitting in my future.

 

[chirurgeon]

Oh No!!!! I see more bench sitting in my future.

Just load a couple of good books on your iPhone. That should pass the time quite nicely.

Kim

 

[safetymom]

That is what got me through my hours of waiting for Luxo.

 

[yitbos96bb]

I'll take a stab at answering whey Luxo would sue Disney when Pixar's use of Luxo's lamp has been good for Luxo.

The information I have seen is that Luxo was happy to have Pixar use the lamp on the screen; as you might imagine, it increased Luxo's sales.

What tipped things to litigation was that Disney decided to go into competition with Luxo on lamp sales. So, for $121, folks can now by the "Luxo Jr." lamp with the Up Blu-Ray DVD. (The complaint makes the Amazon DVD sale page an exhibit.)

Luxo's lawsuit claims that Disney's sale of the lamp will confuse consumers who might think they were getting (so the allegation goes) the "better quality" Luxo lamp but instead end up with what could be an "inferior" quality lamp from Disney. Luxo also says that consumers might incorrectly think that Luxo is licensing from Disney the right to sell Luxo's lamp.

The issue doesn't seem to be that Disney used a lamp on screen that looks like the Luxo Lamp. Luxo doesn't want an "interloper" selling lamps using the Luxo name. The lawsuit doesn't ask that Disney be prohibited from using the Luxo name to describe the lamp on screen. It wants Disney to be prohibited from selling lamp products and related merchandise that bears the Luxo name.

The lawsuit doesn't expressly ask that WDW be prohibited from having the anamatronic Luxo Jr. in the parks but it is mentioned. A printout of http:disneyworldvideo.com (which includes a link to a Luxo Jr. video) is also an exhibit.

I guess that means Kathy gets to keep looking for him. Good luck!

Plus the Head of the Lamp is also TM, which is why its so distinctive.

I also want to correct John and Kevin... Luxo Jr has been the name of the lamp for 20 plus years. Its been out there as Luxo Jr in the main stream for a while... they showed the short before one of the Pixar films... I can't remember which... either TS2, Cars or Incredibles I believe... maybe Ratatoille. Not sure. Also the name of the Oscar nominated short was Luxo Jr. Its been associated with Pixar for 20 plus years.

Disney will throw money at this problem and it will go away.

 

[WaltD4Me]

I have to say, I see Luxo's point on this. I wonder who made the lamp that Disney is selling with the Up DVD and why Disney didn't get them through the Luxo company? I'm sure the answer is $$$$, someone else is making the lamps for them much cheaper and that is the Luxo company's point. Pretty rude of Disney IMHO...for all the lawyers that company has on staff, none of them could see this coming?

 

[wishspirit]

I think Luxo has been very nice thus far, realising a mutually useful relationship, but I would be annoyed if people stepped on my business toes too. Hopefully Disney will stop the promotion, or get them from the company themselves. We'll see.

 

[yitbos96bb]

I have to say, I see Luxo's point on this. I wonder who made the lamp that Disney is selling with the Up DVD and why Disney didn't get them through the Luxo company? I'm sure the answer is $$$$, someone else is making the lamps for them much cheaper and that is the Luxo company's point. Pretty rude of Disney IMHO...for all the lawyers that company has on staff, none of them could see this coming?

I agree with you on that... Someone screwed up.... which is what this is about. Had they had LUXO make the lamp, this wouldn't be an issue. That being said, Disney has deep pockets and will buy there way out or keep this tied up for years in wrangling.

 

[yitbos96bb]

I think Luxo has been very nice thus far, realising a mutually useful relationship, but I would be annoyed if people stepped on my business toes too. Hopefully Disney will stop the promotion, or get them from the company themselves. We'll see.

Its funny... when I first heard this I thought it was just a toy version of Luxo. I didn't realize it was a working lamp until later. Was sort of stupid on Disney's part... Anyone think a lamp and a Bluray for 69 is going to be a decent lamp?

 

[jeanigor]

Its funny... when I first heard this I thought it was just a toy version of Luxo. I didn't realize it was a working lamp until later. Was sort of stupid on Disney's part... Anyone think a lamp and a Bluray for 69 is going to be a decent lamp?

I thought it was closer to $120? That's the one DP showed me over the weekend.

 

[jcb]

Perhaps the price increased due to guest demand.