I made a minivan reservation back in May for our 11 day (actually 12 days by rental car standards...pickup at 11:00 AM, and drop off at 5:00 PM) January trip. I booked at a rate of $478 (total). Little did I know that that price would be tripled at this point! I will continue to look for better deals, and the release of 2010 coupons, etc. but based on the prices I am seeing now, I am happy with what I got.