Many of you know that I own a dance studio. I advertise extensively & use coupons.
My offer states 2 Free Lessons valued at $17.50 off of the first month's tuition for new students. I also offer free costumes to new students that register in a combination or preschool class.
These last 2 weeks I did a promotion called "Bring A Friend Week". Our current students can bring a friend to class at no charge. Of course, the goal is to get a few more students to register. Some do & some just come for the free class & that's it. There are no obligations if you come for Bring A Friend Week.
I had a little preschooler come for the 2 Bring A Friend classes. The current students mom that brought her said she might be signing up & that her mother was going to call me. I sent our brochure to all students that attended Bring A Friend classes, which is standard.
The mom did call me. She wanted to know our costs & said she knew that her friend got her registration fee for free & she wanted that also. I explained that we did not have an offer like that, but because she was starting late (if she did register) I would pro-rate her tuition. She insisted that her friend got some kind of registration for free even though I continued to explain that was not the case.
I told her she could use the coupon for $17.50, however, the month of October would then cost her $17.50 instead of $8.75, as I was making an exception & pro-rating her tuition. I also told her she would get a free costume for her child. She continued to ask about other free things that I would give her.
Seriously????????? Is it really just about what you can get for free? Her daughter was a doll & loved the classes when she was there. She had a blast & was a real sweetheart. I wanted to tell her it might be best if she contacted the YMCA or her local community center!
I'll be shocked if she shoes up tomorrow to enroll her daughter! Registration closes on October 31, so it's tomorrow or nothing!
My offer states 2 Free Lessons valued at $17.50 off of the first month's tuition for new students. I also offer free costumes to new students that register in a combination or preschool class.
These last 2 weeks I did a promotion called "Bring A Friend Week". Our current students can bring a friend to class at no charge. Of course, the goal is to get a few more students to register. Some do & some just come for the free class & that's it. There are no obligations if you come for Bring A Friend Week.
I had a little preschooler come for the 2 Bring A Friend classes. The current students mom that brought her said she might be signing up & that her mother was going to call me. I sent our brochure to all students that attended Bring A Friend classes, which is standard.
The mom did call me. She wanted to know our costs & said she knew that her friend got her registration fee for free & she wanted that also. I explained that we did not have an offer like that, but because she was starting late (if she did register) I would pro-rate her tuition. She insisted that her friend got some kind of registration for free even though I continued to explain that was not the case.
I told her she could use the coupon for $17.50, however, the month of October would then cost her $17.50 instead of $8.75, as I was making an exception & pro-rating her tuition. I also told her she would get a free costume for her child. She continued to ask about other free things that I would give her.
Seriously????????? Is it really just about what you can get for free? Her daughter was a doll & loved the classes when she was there. She had a blast & was a real sweetheart. I wanted to tell her it might be best if she contacted the YMCA or her local community center!
I'll be shocked if she shoes up tomorrow to enroll her daughter! Registration closes on October 31, so it's tomorrow or nothing!



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