While I did run the Princess this year, I'm not sure how much of a draw the "women's race" aspect of it was to me. I also do not consider myself to be some kind of uber feminist. That being said, I think a lot of women are drawn to the Princess and other female-centric races because, for some reason, running amongst other women makes them feel less self conscious, less pressure to do better, run faster...
In most races around the world, men dominate. In fact, I was just at the finish line for the Boston Marathon on Monday and, with the exception of the first female runner (who, btw, got an earlier start than the men), the first finishers were men. It practically seemed like it WAS a man's race for quite a bit of time.
I don't think this is an effort on Disney's behalf to discourage men, but to ENCOURAGE women as athletes and to promote women in sports. Let's face it, if I turn on ESPN, I'm mainly watching men's sports (and yes, I enjoy watching them). The most popular women's sports on TV tend to be those that show women in a more "sexualized" manner, and I mean that more in the way that the sport emphasizes their sex. Think about it...women bouncing around as cheerleaders, figure skaters wearing skating dresses, gymnasts in leotards. Heck, women's volleyball has taken a huge jump in ratings recently because of the bikinis. How popular are those sports that portray women in a more androgynous manner? Well, let's see...the WNBA and women's hockey aren't exactly the top watched sports on television. I'm not even going to approach the topic of how female athletes are portrayed in magazines...
I guess, I'm just trying to defend this race in some way. Men dominate sports in culture. Women can't have a couple of races that promote them? I mean, after all, I'm promoting male-specific sports every time I go to an MLB, NHL, NFL, or NBA game.
Anyhow, sorry for the rant. I took a Sports Issues & the Media class back in college and spent an exhaustive amount of time researching the issue of the portrayal of the female athlete in the media. I do love watching men's sports (and was actually an Ice Girl for the Bruins, which probably makes this argument a bit hypocritical), but I do find it frustrating that men are complaining about this race... Again, though some people seem to think it's having the opposite effect, I think this is Disney trying to act as an equalizer, not a discriminator.
For those of you who are interested (if any are), this is a really great article,
http://socialistworker.org/2010/07/08/disappearing-women-athletes.