Hi Everyone,
Lisa is Marketing Director for a bed and breakfast resort in NC. She has been there for 2 years and is very out at work. I know all of her co-workers and attend all the staff parties when spouses are invited. We are both very comfortable in sharing who we are. There are several GLBT employees working for the company in addition to Lisa
Lisa is trying to improve publicity and get Highland Lake noticed in more places, especially the internet. She wanted to include "gay friendly" as a search word and her boss, the owner of the resort, hit the roof!
His feeling is that they don't refer to themselves as ____ friendly for any other group so why should they advertise that they are gay friendly. Lisa is trying to make him understand that GLBT travelers are more likely to book a gay or gay friendly resort so that they know they will be accepted and safe. It has become quite the debate at Highland Lake Inn.
What do you all think?
Linda
Lisa is Marketing Director for a bed and breakfast resort in NC. She has been there for 2 years and is very out at work. I know all of her co-workers and attend all the staff parties when spouses are invited. We are both very comfortable in sharing who we are. There are several GLBT employees working for the company in addition to Lisa
Lisa is trying to improve publicity and get Highland Lake noticed in more places, especially the internet. She wanted to include "gay friendly" as a search word and her boss, the owner of the resort, hit the roof!
His feeling is that they don't refer to themselves as ____ friendly for any other group so why should they advertise that they are gay friendly. Lisa is trying to make him understand that GLBT travelers are more likely to book a gay or gay friendly resort so that they know they will be accepted and safe. It has become quite the debate at Highland Lake Inn.
What do you all think?
Linda