Epcot Pin Event -- The Good, the Bad, and the Ugly

Obi-Wan Pinobi

<font color=red>Jedi moderator who likes to live o
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I'm sure Lauri will talk about the GPA2 herself, but I wanted to add my voice to those that have commented about the Epcot Pin Celebration. I know that Disney personnel lurk on these boards, so please consider the following an open letter to WDW, and direct e-mail and snail mail letters will follow.

I've had the past few days to think about what to say, so these comments aren't completely off the cuff. Like Ed in another thread, I don't intend for this to be just a random rant. I do plan to inject constructive criticism and suggestions of how future events can be better.

Even before we left for the Event, I think a negative pall had been cast. Originally, the Event was to be held entirely in the World Showplace pavilion as it was last August. Unfortunately, the pavilion was double booked and the Pin Celebration was bumped and alternative arrangements had to be made. Already there was a sense that the pin collecting community is second-class or afterthoughts to Disney.

This sense was reinforced with the placement of the preregistration area. Preregistration was an outstanding idea that was poorly executed. The tent was set up waaaaaaaaaaaaaaaaaaaaay out in the back part of the Epcot parking lot. I'm talking about an area that usually sees cars parked there on the 4th of July or NYE. We had a car and could make it out there fairly easy, but those who relied on WDW transportation during their stay had about a 1/2 mile walk (or more) from the Future World entrance. Not only that, but the way out there for those driving could have been better marked. I admit I missed the sign that was set up after entering the parking lot, but the print was not easily readable or noticeable while driving. Instead of a fancy sign with the logo, a plain sign reading "PIN EVENT REGISTRATION" in big block letters would have been much better. Simple, to the point, and something that can be used for future events.

The setup for breakfast, with the buffet lines at the entrance so we can get our food before going to the tables, was not bad -- great to efficiently get 1000 people fed in the fastest time, but not great for pin collectors loaded down with various pin books and bags. The food was okay ... nothing to write home about, but (according to Lauri) better than last years.

In our preregistration package we received a voucher for a special gift for breakfast attendees. This turned out to be a box with three pins -- including Pinpics #53 the AP torch pin from 1999. This one was a decent trader, but now that 1000 have been flooded onto the market, the tradability value of that pin just plummeted.

After breakfast, the crowd flowed toward Innoventions West. This is where everything gets ugly. Let me paint everyone this picture. The registers at the counter for the old Pasta Piazza were used for the event. The line went from there, queued around through the dining area, through the middle of the Pin Trading Lounge, and then out the doors leading toward Imagination. When Jeff, Trina, Lauri, and I arrived, the line was already coming out Innoventions and stretching toward Imagination. We saw a list (but no pictures) of the pins being released. Most were LE 3500, but there were some LE 2000 pins, only one of which I wanted (the Donald/Chip & Dale double pin). So I got in line, armed with a bottle of water, around 9:30.

To say there was mass confusion and frustration would be an understatement. I'll let Lauri tell about the misinformation she received concerning the map, but I can tell you there were not a lot of happy people in the very slow-moving line. Stories were flying about people who were in line early not leaving the building but getting back in line with friends (and with the line going through the middle of the Trading Lounge, this is very believable) and that people who had not paid to attend the breakfast were in line and bought pins during the breakfast-attendee time. If only the 1000 breakfast attendees were in the line and pins were limited to 2 per person, there should be no problem for the breakfast attendees to get their pins, even the LE 2000 ones. Instead, I got worried that the one I wanted would be sold out by the time I made it to the registers.

After being in line for about 2 hours and not yet even inside the building, I seriously considered abandoning the line. If it wasn't for the fact that I was also picking up pins for other people, I would have, since I only wanted one. Instead, I stayed. Once inside, I was only tired and grumpy instead of being hot, sweaty, tired, and grumpy. I eventually became a man with a mission, and that was to get through the line. I finally reached the register around 3:00 -- over 5 hours later. Thankfully, the pins I wanted were not sold out.

The next day, things improved. Instead of only 12 registers with no runners that were not manned 100% of the time (I swear, I saw registers with no CMs taking orders. It's not that they were getting the pins for guests -- there were no guests at the register to get pins for), Saturday and Sunday saw 26 registers with runners filling orders. The time in line on Saturday and Sunday -- one hour. The real kick in the teeth -- the pins I stood in line for 5+ hours to buy were still available.

Disney may have taken steps to make sure that the next two days would be an improvement, but the damage was already done.

Now, how best to improve things for the future. First, the random selection process (RSP) was the best thing to come out of last August's pin celebration. It worked great at past events. Why wasn't the RSP used for the daily LEs during this event? I still don't understand why it was never used for this one.

Second, take steps to insure that those who pay $50 for a breakfast that kicks off a weekend event get priority for the entire event. Yes, we got breakfast and we got the Epcot globe and the Walt with Figment pin, but there are other things that would cost little to no extra money that would make the $50 more than worth it. Disney could go low-tech and supply special wristbands for each day that the attendees have to wear to be in line and are removed either just before they approach the register or after they pay would work great. There were at least 2 checkpoint I can remember from being in line where the CMs can check for wristbands. If someone doesn't have a wristband at the checkpoint, remove them from line. Disney could also go high-tech with the Fastpass machines. How difficult would it be to program several of the Fastpass machines to accept someone's park pass once a day and issue a pass that allows that person to return at a certain time to buy pins?

Other things -- In their packet, give the registrants the maps for all three days instead of just the first day. That way they are assured of having the map instead of having to fight the crowds for one. Also, reserving the morning of the first day for the breakfast attendees is great, but have it in a controlled environment. The World Showcase, which does not open until 11:00 AM anyway, and the World Showplace pavilion are great and controllable. Future World, obviously, is not.

Third, the Pin Trading Lounge last year had people "setting up shop" on tables with books and boxes and bags of pins displayed. This year was just the same, except it was a smaller area. It felt like I was in a flea market, and the atmosphere for socializing wasn't present. I traded with someone there, but it was with some friends whom I ran into at Pin Central and we went into the air conditioning to trade. Honestly, I don't know what can be done about this, but thankfully there are other venues for trading.

Fourth, don't spread everything out. Most everything was in the old Pasta Piazza, but it was also merchandise-related. I never did make it to any of the seminars or anything. After Friday, I was too disgusted with the event and wanted to have fun around the parks. Having the auction about as far into the World Showcase as you can get from Innoventions didn't help either. The map should have been the only thing we should have had to go around the park for. That was part of the fun with the other maps. We did the "I Conquered the World" map, and despite our fatigue we were still able to joke that it conquered us as well. Last August, thanks to the map, we saw inside some of the WS pavilions we had never been in before.

Fifth, don't assume that the pin collectors will take all of this quietly. This experience has left a sour taste in everyone's mouths that won't go away anytime soon. I heard from many who are strong Disney fans and die-hard collectors that said they will not do this again. Personally, about 1:00 or 2:00 on Friday afternoon, I was ready to go home, upload pictures of most of my pins, and start selling on eBay or DIS Auctions. I always thought that I would be collecting Disney pins until it had not become fun, and that that moment had arrived. Thing is, I never thought that WDW would be the one that would rob the fun from the hobby.

Later that weekend, I did rediscover some of what makes pin collecting fun, and that is the people. I spent time with friends, saw people I hadn't seen since the previous Epcot event, made new friends, and traded some pins. Unfortunately, some of the thrill in pin trading and especially in Disney pin events is gone.

As for the pins themselves --- some were really nice looking, but overall I think the "Search for Imagination" continues. The themes for the three maps was a great idea, but overall the pins were just so-so. There were nice ones in all of the LEs for each day and some that didn't do anything for me. Lauri and I aren't really heavy into Figment, the villains, or the princesses, so we mostly got the AC pins and a few other LEs. A lot of the open edition map pins were nice but nothing spectacular, especially the Fab 5 on the last day. After seeing how great the SSE open edition pins looked, I expected something more than just the characters with the WDW logo. I heard at the SSE that we would see pins of some different characters at this event. There were villains we hadn't seen in a while (such as Madame Mim), but we still saw the same princesses and the same Fab 5. Yes, they're popular and yes, they're going to sell, but how about something really different and let's see what happens?

Overall, I had fun. The high points far outweighed the lows. Lauri and I got to see a lot of old friends and met new friends, the GPA2 was great and everyone had a blast with that. I may attend another pin event, but not until I see that Disney is going to make major improvements on how the event is operated and how the pin collectors are treated.
 
Matt,
I agree with everything you say. I hope that everyone will write to WDW, I intend to when I get home.
Also, it would be nice for all of us to boycot one or more of the future events, but honestly, do you think the die-hard fans who were complaining will do that? They will do anything to get those pins.
I will boycot, but only because my boss won't let me take the time off again during the school year. But Disney will be losing my money either way, and I don't plan on attending the next big event unless they promise they will make GIGANTIC improvements on their organization. Peggie

P.S. where is the photo of Ed in his SPEEDO?????
 
Hi Matt,

I agree with everything you have said. I just finished my 4 page letter to Lee Cockerell, which includes 10 suggestions to make these events better in the future. I am sending copies to Michael Eisner, Al Weiss and Roy Disney.

It may not do any good, but it sure can't hurt!

Lisa:smooth:
 

Matt I must say I agree with most of what you have to say and will also be sending a letter to Disney. I will say that we were able to make some new friends while standing in line for the 5 hours that we waited and that made the time a little more bearable but my feet tend to disagree. I think the thing that got me the most was the cutting in line that a lot of people did . Some how that needs to be better controlled. People would say they were going into the logo store meet someone they knew and stay in line with them. I saw a group of 5 or 6 from this board that were a good 75 people behind us all of a sudden 40 people in front of us. I don't know how the people near by dealt with that but I know it bugged me. If we all waited our turn it would be nice . I do believe the second and third day were each improved and that Jim did a great job trying to address the different problems as they arouse. I like the fast pass and wrist band ideas. I must admitt that I was pinned out after Friday.I missed attending most of the pin meets. Over all I had a good time as long as I kept my sense of humor and backed out of some of the pin meets and went and had some Disney fun. We are going the the 999 Happy Haunts ball and I hope it goes better
 
You guys have made me so glad I stayed away this past weekend. Not that I could afford to go, anyways, but I was so turned off after LAST year's pin celebration, that I don't think I could have taken the frustration this year.

I hope you guys do write to Disney. They just assume that since they have a built-in market with pin collectors that they can get away with anything. I had that feeling last year, and it's disgusted me more and more throughout the year as I read about these pin events they've held. Particularly when they started charging for them.. oh, don't get me started... ;)

Dar
 
I think one of the biggest things that bugged me was the fact that the trading area was impossible for a person in a power wheelchair to enter, AGAIN! I wasn't able to trade at either Pin Celebrations.
The lack of seminars this year also was bad. Much better last year.
 
Matt, I agree with almost everything you said as well, and I liked your suggestions.

I like many others, will be writing to Disney to give them my thoughts and opinions on this past weekend.

One of the things that really made me mad was the treatment of some of us pin people by cast members. I, like most other Disney fans have leared to expect more from the CM's than we would from other workers in other places. Disney has promoted this idea over the years, and in most cases the CM's have fulfilled these expectations. I've had the occasional rude CM, but hey, everyone's entitled to a bad day. So when I saw the way one particular CM (a manager no less) treated a good friend of mine, to say I was apalled doesn't come close. Even after their superior told them to take a return (for a $12.50 pin), she refused and called security.

Now, let's figure this out. Since this CM completely embarrassed and humiliated him over a $12.50 pin return, my friend who spent over $1,000 in pins, plus merchandise, food, etc., was staying for 4 nights at the Boardwalk Concierge, stays at deluxe hotels on every visit...... will probably not be going back for any pin events any time soon............... you figure it out who loses.

So the only suggestion I would add to yours Matt, is that the CM's who are going to work the pin events be made aware of the fact that we are not just "pin heads", but Disney guests who stay on property, spend money on pins and many, many other things, and deserve to be treated with some respect.
 
Matt - I totally agree and my letter will be going out by the end of the week! Lack of information was a real biggie. A friend of mine did not get to registration on Thurs. On Friday, she was sent to no less than four different places. She totally missed the breakfast. I believe each CM working should have been given a cheat sheet listing where everything was. Maybe more of them should have had radios. It was too hot to have people running around from one place to another.

Also, we were told the groups of CM's sitting and/or standing and talking were there for crowd control and they couldn't be put by the registers as runners since they weren't trained. PLEASE! How hard is it to look at a list of pins and pull the pins out of a box.

Back to the breakfast - we were initially told that 1,000 seats were going to be sold. They sold 1,200 places plus others just walked in and had breakfast because no one was checking credentials. Some of those same people wandered over to Innovations, got in line and were able to purchase pins before the breakfast people.

When I got home I found the little flyer handed out on Friday. No where on the flyer are seminars listed. Plus when I did stop upstairs at Imagination there was no printed list of the seminars. I was told there would be a seminar at 4:00pm but the CM didn't know what it was going to be about or which artists would be there (just a group of possibles). Of course the auction was at 5:00pm - did anyone run from Imagination to the Auction? How hard would it have been to have a sheet listing the seminars and the times? Maybe even a pre-registration for the seminars for breakfast attendees?

I saw a post that said no one forced us to stand in line. Absolutely, I agree! BUT, I for one kept thinking it had to get better and if I hadn't promised to pick up pins for someone would have left. At least I had an annual pass so didn't buy a day ticket. I would have been VERY UPSET if I had paid for a ticket for park entry just to spend almost the whole day in line. The fast pass idea is great!

I don't why they did away with the RSP's. At least last year, you submitted your RSP and then you had the day to do what you wanted to do. I spent more time chatting and trading last year than I did this year.

I felt badly as I knew quite a few first timers. Many said they would not attend another one. I'm not even sure I would attend another one.

Finally, this is just my opinion but I would have preferred a nicer lanyard (like the Princess Ball) with the Walt with Figment pin rather than the Silver Spaceship Earth piece.

Workmanship on the framed sets was not up to (what used to be) the Disney standard. People who ordered the musical Figment set had to have them redone and even then the sets were returned with poor matting and scratched plexiglass. I'm glad I returned mine at registration.

People, we must write not just criticizing the event but also giving some constructive suggestions.

The best part of the event was the GPA2! Thanks again to Lauri and Jeff for a great time!


Cyn
 
The first draft of my letter is completed, and I want to add more. I hope to get it done before I board the plane on Saturday to DL. BTW if anyone needs addresses for the letters, go to the Rumors board. My only fear is that the letter will be ignored and tossed out.
 
I would not want to be the person who has to open all these emails... Great points Matt.
 
I don't know if I will be attending another event or not, but I enjoyed myself except for the lines and the hot weather. I would probably prefer to go down for a "regular" trip, where you go on rides during the day and just trade pins at night.

I loved meeting the people from the boards and I learned a lot about people that you can't just tell by reading the boards or hearing things secondhand. Most of it was good, some of it wasn't, but that's okay because it's good to know! I'm sorry I missed meeting Lisa (Talking Hands) and Robin (Perndwler); I really should have spent more time making sure I met every person! Also, I meant to go over to AS Music to meet some of the dizpins folks and never made it.

Thanks again to Joanne and Randy for the ride to the airport, and from the airport to the tent and to my hotel. You guys went totally out of your way for me, and I really appeciate it!! Thanks also to Jeff and Trina and Lauri and Matt for doing such a great job organizing our meet and being such great people in general.

One thing I learned for future trips is to bring a bigger suitcase!
 
I am so glad I had to work :)! I thought we stood in lines last year at EPCOT - guess not! That was nothing compared to what you all did this year - no way for me!

The experiences at the EPCOT pin event are another example of how Disney's exclusive concern for the bottom line ($$$) far outweighs their concern for guest service & creating the magic for the guests. My experience at TDS lately correlates directly with this observation; the types of merchandise (or lack of), overlapping special promos & last minute changing policies show a lack of guest focus. Most CMs truly want to create the magic, but corporate policies make their job unnecessarily difficult. This is a negative spiral that could result in permanent fiscal damage to the Company as a whole.
 
I hope you all don't mind if I use some of your suggestions in the letter I am about to write.
I almost feel guilty about writing another letter so soon after the Disneyana "Event" but, two events in a row that have gone BAD are just too much.
The best thing I remeber about Disneyana was the presentation that was given by Yogi Mueller........ titled "Why we do what we do". It came down to the fact that we continue to come back to WDW and DL because we have learned to expect that our vacation will not just be another week or two away from home but, an experience like we have never had before.......that CM's went out of their way to make your Disney experience above and beyond the expected.
Unfortunately, these last two events have been far below the "Disney Standard" we have all come to expect.
What has made my last two trips to WDW most memorable was not the CM's but all the GREAT people I have met on the boards and with whom we keep in touch. A big thanks to Jeff and Lauri for a great time also at the GPA II.
 












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