What are your dates? I don't believe that rack rate at the Pop is $63/night, so that wouldn't be a fair comparison.
I just picked May 23-June 1 and got an AP rate of $159 for HRH. Without an AP, the RPR has rooms for $142 on their "Stay more, save more" promotion, which as available to anyone. Keep in mind that WWHP is opening this spring, so the promotions are going to be less that they normally are. Looking at Disney, a room at the Pop is $105/night for week days and $120/night for the weekends. So when comparing rack rates to rack rates, you're paying an average of $34/night more for a truly deluxe hotel. We don't utilize very many amenities either, but being able to walk to everything and having unlimited Express for everyone in your party are perks that you can't even buy at Disney, and they come at no extra charge for that $34/night difference.
Like I said, I realize that UO doesn't have value resorts, but I think that they stack up very nicely on a dollar for dollar basis.