I have a friend who lives in Ormond Beach (north end of Daytona) and while in FL last month we stayed at The Cove on Ormond Beach, which is a timeshare, but does rentals. I got a great rate through Travelocity on a "luxury" 1BR, which was refurbished. It had a full kitchen, flat screen t.v.s in BR and LR. Small waterpark with lazy river and slide that the kids enjoyed. Daytona Beach is not very big so if you stay north or south of Daytona Beach in the quiet more family oriented areas, you are only a short drive to the attractions. I did visit the Ocean Walk Shoppes and the 2 hotels there looked nice and on a part of the beach that doesn't allow cars (a concern if you have little ones). HTH