Boma is a buffet, as are most of the other character breakfasts at WDW. I think it is the fact that they are buffets, not just character meals that make them cost what they do. Boma is our families favorite breakfast (well, it is tied with our other favorite, Fresh at the Dolphin). I think it is worth the price charged. The "frunch" (a wonderful fruit juice combination) is wonderful! There are some interesting offerings, as well as standard breakfast fare, so most everyone should find something they like at this buffet. A side benefit of eating here, is a trip out to view the animals in one of the public viewing areas at AKL.