Great place to go!!!!! We've been there 3 times. THe Tall Pines Motel is very nice, family owned, with clean rooms and a nice pool. Its on RT 9 right inbetween the outlet stores and the lake. Surfside on the lake motel is a definate No-No. Its right on the lake but VERY dirty. We had booked it ahead of time and we stayed for 4 hours and checked out. Then went to the Tall Pines and were very pleased.
THe Great Escape amusement park is fun, it has a water park too, included in the price.
Lots of mini golf places, and ice cream shops.
Obviously there is the lake, my kids liked it but they have more fun at the ocean. There are lots of little souvenier stores in the main part of the town.
THeres a A&W root beer restaurant were you can eat in your car and the waitress comes up with the tray that goes on the car door. Fun cuz its different.
Hope this helps, have fun!!!!!!