Well, I am on Travelzoo's email list and received an email from them about two weeks before the performance offering a Local Deals for Hershey discounting the seating for lower and upper levels 50% at the Giant Center performance. I don't know if it was specific to the Hershey area or if they release this offer at every venue. The code was ICE, but it was through Travelzoo's link so I don't know if it'll work on it's own.
If not, get on Travelzoo's email list and then search their site for Disney on Ice, and maybe those two moves will get you the same deal. Good luck! The Dare to Dream show was really entertaining we just saw it this past Friday night. Just get the kids geared up for ignoring the merchant walking around selling the overpriced baubles!! We did a special trip to McD's on the way there so the temptation would be reduced.