neopolitech
Earning My Ears
- Joined
- May 2, 2010
- Messages
- 30
I agree with you. In the past, Pete would cite the travel agency as being the reason behind certain DIS Unplugged business decisions. For example, when they decided to get rid of the Disneyland show the most recent time, Craig made a point of saying that it wasn’t because of the viewership numbers. He said that after he and Ryno had taken over the show from others, the numbers had actually improved, but that Pete wanted to cancel the show because it wasn’t driving enough business to the travel agency. Which I remember thinking was odd at the time because Disneyland isn’t really the type of destination that needs a travel agent so it doesn’t surprise me that most people don’t use one. However, I can definitely see the benefit of using one for WDW, DCL and ABD, which became a main focus of the shows. I agree with you that if you just focus on creating great shows and great content in general, people will use the travel agency so it doesn’t really make sense to cater your content only to what you think specifically drives people to it.But that can be done simply by making WDW look like a desireable place to go. I'm not sure there is any content that needs to be reconfigured to fit the fact that the channel is run by a TA. In fact, I'm not even sure what that would look like.
Just as an example, as a California resident, I actually found the DIS through the Disneyland show, but eventually ended up using the travel agency for 3 separate WDW trips.
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