You can buy tickets, activate annual passes, and get information on everything Disney (theme parks, cruises, etc.) Also, there is a small Disney gift shop that offers many of the same items found in the parks. If you bought a Burbaum's guidebook, there is a coupon for a free souvenier. We stopped the last time we went to Disney, and my daughter was able to pick either a Mickey or Minnie Mouse keychain with the coupon.