Horace Horsecollar
DIS Veteran
- Joined
- Feb 10, 2002
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Originally posted by WDSearcher
Cristen -- what's the source for this quote? I have the source for the Walt quote, but was just wondering what meeting or interview or whatever, the Eisner one came from.
I'm not Cristen, but...
In her book, "The Keys to the Kingdom: How Michael Eisner Lost His Grip" (Morrow, 2000), author Kim Masters quotes an internal memo that Michael Eisner wrote at Paramount in 1982: "We have no obligation to make history. We have no obligation to make art. We have no obligation to make a statement. To make money is our only objective."
I don't know the context of the memo. But it is not unreasonable for a corporate manager to remind folks inside of a company that the objective of that company is to make money. There is nothing wrong with making money. That's how companies stay in business, attract investments and financing, and grow. Okay, I don't like the way the memo sounds either. It's a bad choice of words.
I don't think it's fair to put this particular internal business memo from Michael Eisner next to the public quote from Walt Disney.
The issue is what a company does to make money -- and whether the company is really making the money that it could be. A creative company should make money by... well... creating.
Under Michael Eisner's leadership over the past 7 years, Disney isn't making the money that they should be because of a series of poor choices at the the top. The shareholders suffer because the stock value doesn't grow as it should. The fans suffer because we don't get to enjoy the creative works that we know the company is capable of.