They are a packet of foaming stuff full of blue dye. You put the entire packet in warm water and they fill with foaming bubbles. After all the fizz, there are 2 or 3 miniature Pixar characters in the bottom about 2 or 3 inches in height. They are fun just to "unveil" as they really foam up, plus my kids are so excited to see who they got. Also on the bottom of each figure is a symbol that corresponds to a little game that's a little like rock, paper,scissors. Each symbol trumps 2 but is also beat by 2. My kids have had a lot of fun with this.
I have now discovered that there are several other series of Zizzlingers, including Disney Princesses, Marvel superheroes, Nickelodeon characters and Pirates of the Caribbean. At first I thought they were too expensive ($5 a pack of 2-3), but they went half off as they were in the Christmas section of Target so I bought 8 packs in all. I recommend them, but I have found them quite addictive!